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Saturday, April 21, 2012

How To Earn Money With A Public Speaking Job

Sell what you know

Your knowledge and expertise in a specific field will make them come, so make sure to build your base in that area through a variety of different mediums and formats. You can reach a lot of people if they are familiar with your works, books, CDs, or audio tapes. They could recognize you easily and instantly know what it is you are an expert at. You could get hired without difficulty and be conveniently invited to various speaking engagements. This could instantly translate to a thriving business as well as numerous speaking engagements.

Try Corporate Sponsorship

You can attempt to get companies to sponsor your fees when you speak by being in touch with those organizations who might be interested to be associated with whatever is the message of your speaking engagement. There are a lot of opportunities to be creative. Think of any specific group or company that would be a perfect audience for your subject and propose your concept to that corporation's PR Department.

Try Speakers Bureau

What this type of organization does is to actually locate speakers for their clients. This bureau earns a bit of a percentage from whatever is the speaker's fee. Usually the percentage ranges between fifteen percent up to thirty percent. Although having a speakers bureau hire you would be a lot easier if you were a celebrity or already have a record of proven success in the public speaking field, it won't hurt if you try them out. It is also highly advisable that the materials you have for promotion do not include your contact number but the bureau's. This is done so that any client who is interested in booking you again will contact the bureau and not you. The more fees you earn, the higher their earnings. So the benefit works both ways.<

Do Seminars in Public

The idea behind this is simple, you do a speaking engagement in public and people buy tickets to that engagement.

Or you could also inform several corporations of your public seminar and any interested employees that they may have will buy the tickets to your speaking engagement.

You could do your own promotions through your website or through mailing lists.

Do Seminars on the Phone

Yes Virginia, it is possible. An inexpensive telephone bridge line could be requested or a more expensive conference call. Would-be participants then call and once connected, the seminar is delivered over the telephone line. It saves a lot of travel expenses for everyone. Any visual aids needed may be had via your website so participants should have ready access to a computer.

The "Networking" Part of Network Marketing

Networking is obviously an essential part of network marketing. Every successful network marketer knows this to be true. Although networking is such an intricate part of network marketing, the two terms are not synonymous. However there are many similarities. Both rely heavily on people skills. Both require people to confront their fear of talking to other people. Both carry with them the risk of rejection. Both also carry with them enormous opportunity. And to some people, both are considered dirty words.

Of course people that consider networking as something that is 'not done' don't understand what networking is really about. The same can be said of people that think network marketing is something that is beneath them. Many people think of networking as a way to get connected solely for their own advancement in life. In that respect a person might feel that it is unethical or not noble to network. This line of thinking stems from the idea that advancement will always come at the expense of someone else, that success in life is a zero-sum game. These people often look at network marketing from the same perspective. They think of profiting from other people's efforts as something that is negative and not fair to them. In reality, successful networkers will tell you that it doesn't work that way at all. Networking doesn't have to be at anybody's expense and the business of network marketing doesn't reward anyone for taking advantage of others. It actually rewards people for helping other people to succeed. In that respect it may very well be the most ethical business model in the world today.

A lot of the negativity around networking can be explained by the different types of networkers. Some can be considered 'hunters', moving in for a quick kill, after which they move out again. They often operate without regard of the other persons interest and because of this they will enjoy the fruits of success for only a limited period of time. Often it will not take long before people find out what's really driving the hunter. Once they see that he or she is only looking after his or her own interests, their willingness to interact with this person will quickly evaporate. By contrast, truly successful networkers are often 'farmers' who spend a lot of time sowing and nourishing their relationships, instead of just focusing on reaping. They invest in their network, they energize their network. They use their network, but they never ever abuse their network! And their network knows this. A true networker will always keep the interests of others in mind. That's why working with a true networker is so enjoyable. Networkers are often very likeable and as such people like to interact with them.
 

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